School: The Business School |
Department: Business Innovation |
Position: Senior Lecturer |
Location: RMIT Saigon South |
Email: thu.nguyen@rmit.edu.vn |
ORCID: 0000-0001-8447-2432 |
Dr. Nguyen Anh Thu is a former senior executive in property development and hospitality industry. She holds the Senior Fellowship status of the Higher Education Academy (UK). She is a senior lecturer in the Digital Marketing program. Her outstanding teaching has received wide recognition from RMIT management, students, and industry partners. She has worked with industry clients such as FrieslandCampina, Nestlé, Unilever, L’Oréal, Lazada, Pizza 4Ps, Victoria Hotels and Resorts. She won RMIT University Deputy Vice-Chancellor Education’s Award for Teaching Innovation in 2018. She received RMIT Vietnam Award for Excellence in Learning and Teaching in 2016.
PhD (RMIT University), MBA (University of Technology Sydney), Graduate Certificate in Tertiary Teaching and Learning (RMIT University), BA (first class honours, Hue University)
Digital Marketing discipline: Consumer behaviour, Digital marketing, Marketing communication, Services marketing, Strategic marketing, Global branding
Sustainable consumption, Consumer behaviour, Sustainability, Sustainability education, Digital marketing, Research cluster: Managing smart transformation
30+ years of experience in management, marketing, management consulting and higher education